For many online shoppers, product price matters. They’ll use tools and apps to find discount codes to save even more money. You should always price your products high enough that you can afford to give a discount to customers without taking a loss. You can hire someone on Fiverr to submit your discount code to the most popular sites. This allows customers to land the discount for your site to ensure the sale. Some stores include an offers page in their top navigation or footer where they include discount codes for their store. You might also want to have discount codes included on your social media such as ‘FB10’ or ‘INSTA15.’ Customers will be excited that they’re saving money and getting a great product. And you’ll be landing the sale making it an all-around win.